Yahoo researcher Judd Antin says that encouraging users and employees to pursue points and virtual badges may not achieve the desired results.
I'm deputy editor of MIT Technology Review. I’ve been a technology journalist for 12 years, reporting on the Web, computing, telecom, and the business of technology from Silicon Valley, New York, and Boston. Before I came to MIT Technology Review, I was the technology and media editor for the Associated Press.
Brian Bergstein's Stories
Shares in the company soared on their first day of trading, but that has more to do with technical factors than the underlying prospects for the business.
The new biography of Steve Jobs offers insights about Apple's future direction.
Google reveals how often governments ask it to banish things from its services and how often it complies.
How cloud computing is shaping strategy at one of the world's largest outsourcing companies.
An authority on Web security believes your data might be safer in the cloud.
As medicine grows more complex, doctors are about to get an ambitious new assistant: the IBM computing system that defeated humans on Jeopardy!
JStor, which has been criticized by advocates of "open access" to scientific knowledge, will begin letting the public read old articles for free.
A look at how companies try—and fail—to defend themselves against data theft.
Tight restrictions on e-mail size often just encourage people to work around the limits by sending files outside a company's control.