Startup gazeMetrix uses computer vision to glean information from Instagram photos. It may be the future of marketing.
Rachel MetzFollow @twitterapi
IT Editor, Web & Social Media
As MIT Technology Review’s IT editor for Web and social media, I cover a wide variety of startups and write gadget reviews out of our San Francisco office. I’m curious about tech innovation, and I’m always on the lookout for the next big thing. Before arriving at MIT Technology Review in early 2012, I spent five years as a technology reporter at the Associated Press, covering companies including Apple, Amazon, and eBay, and penning reviews. I’ve also worked as a freelancer, covering both technology and crime for the New York Times.
I grew up mostly in Palo Alto, California, where companies like Hewlett-Packard and Google were simply a part of everyday life. But I didn’t discover my love for tech coverage until 2003. That’s when I accidentally discovered a major security lapse in Palo Alto Unified School District’s wireless network, which allowed anyone with Wi-Fi to view sensitive student information, including psychological profiles identified with full names. When not hard at work on a TR story, I can be found riding around the Bay Area on my road bike or my Vespa.
Rachel Metz's Stories
Bitcasa’s limitless storage service is a cool idea, but it needs work.
A new app called Moves logs walking, biking, and running—no extra effort required. It’s how self-tracking is meant to be.
Startups are bringing creative features to the small screen in hopes of luring iPhone, Android users away from the default browser.
SkyPhrase hopes to make it easier to find answers to complex questions.
It’s going to take time and user buy-in for Graph Search to be truly worthwhile.
The success of the social network’s new search tool will depend on how much information its users are willing to share.
Mark Zuckerberg demonstrated a search service that taps into the information shared by a Facebook user's friends.
E-mail is a mess. Mailbox, Inky, and AOL’s Alto all say they can help clean it up.
The software looks cool, but will need handset maker support to succeed.