One of the nation's foremost computer scientists, exasperated by the unfriendliness of today's computer systems, suggests what designers can do to make machines serve human needs--rather than the other way around.
Divided Sun: MITI and the Breakdown of Japanese High-Tech Industrial Policy
The head of Sematech, the pioneering joint venture created to bolster the U.S. semiconductor industry, talks about the direction of U.S. research and development and the power of collaborative thinking.
Sure, we could make the leap to a plastic "supercar" but who could afford to buy it? The auto industry can get just as far, and achieve lower costs, by taking one step at a time.