Organizations serious about gaining—and maintaining—competitive advantage must optimize their digital customer experience. This introduction to DPM explains how this emerging approach can provide serious business value.
John Van Siclen and Jason Pontin discuss an emerging approach that provides business and IT stakeholders with a better big-picture view of their digital customer experiences, ultimately helping their organizations gain competitive advantage in a fast-changing marketplace.
Advocates for the visually impaired are talking to companies and legislators about developing vehicles they will be able to drive independently.
As part of its push into brick-and-mortar shops, the online retailer plans to start opening its own convenience stores.
Intensive academic exchange and collaborative, deep-dive research open new worlds of possibilities for students spending a semester at MIT.
The founder of Tesla, SolarCity, and SpaceX is deservedly admired for his technological insight. But is his latest business plan reckless?
Trading software may have overreacted to tweets about the French president’s comments on Brexit.
CEO Elizabeth Holmes finally admits what was obvious all along.
Filmmaker Douglas Trumbull has invented a super-immersive film format and projection technology in hopes of improving the cinematic experience. Now he needs to get the industry to pay attention.
The aerospace giant aims to beat out Elon Musk by sending the first manned mission to the Red Planet.